Job Title

Senior Business Development Consultant Soft Skills & Leadership Training

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Market Related
Sector: Training
Posted: 9 February 2024

Job Details

Position Overview: 

Join the forefront of transformative learning with Kwelanga Training, a trailblazer in Soft Skills and Leadership Training across diverse industries in South Africa. We are on the lookout for an exceptional Senior Business Development Consultant, someone who embodies a blend of relational and strategic insight in B2B sales within the vibrant Learning and Development arena.

As a pivotal member of our energetic team, you will not only champion our mission to redefine professional growth but also lead the charge in expanding our reach and impact. Your role is central to forging meaningful partnerships, uncovering new opportunities, and crafting bespoke learning solutions that resonate with the evolving needs of businesses nationwide.

This is more than a position; it’s a call to shape the future of learning and development, making a tangible difference in organizations and their people. If you’re driven by challenge, inspired by potential, and ready to leave a mark in the learning landscape, we’re looking for you.


Key Performance Indicators (KPIs):

  1. Client Retention and Growth:
  • Meet and exceed quarterly and annual sales targets.
  • Develop and implement effective sales strategies to maximize revenue
  • Maintain High Levels of customer satisfaction


  1. Client Acquisition:
  • Identify and engage with potential clients.
  • Build and maintain a robust sales pipeline through proactive lead generation and networking.


  1. Market Research:
  • Stay abreast of industry trends, competitor activities, and client needs.
  • Provide valuable insights to enhance our training offerings and market positioning.


  1. Customer Relationship Management:
  • Foster strong, long-term relationships with clients through excellent communication and customer service.
  • Ensure an engaging customer. Experience by managing all client touch points and demonstrating value throughout the sales cycle.


  1. Team Collaboration:
  • Collaborate with the internal training and delivery teams to tailor offerings to meet client requirements.
  • Work closely with marketing teams to align sales efforts with promotional activities.


Characteristics and Qualifications:


  1. Proven B2B Sales Experience:
  • Minimum of 3 years of successful experience in B2B sales, preferably in the Learning and Development sector.


  1. Industry Knowledge:
  • In-depth understanding of the South African Learning and Development landscape.
  • Familiarity with soft skills training and leadership programs and their impact on organizational development.


  1. Strong Communication Skills:
  • Excellent verbal and written communication skills.
  • Ability to articulate complex concepts and tailor communication to different stakeholders.


  1. Results-Driven:
  • Track record of consistently achieving or exceeding sales targets.
  • Proactive and self-motivated with a focus on results.


  1. Relationship Building:
  • Adept at building and nurturing professional relationships at the decision-making level.
  • Capable of understanding and addressing client needs effectively.


  1. Adaptability:
  • Ability to thrive in a dynamic and evolving industry.
  • Quick learner with the flexibility to adapt to changing market conditions.


  1. Transport
  • Own Reliable Transport


Primary Duties:


  1. Sales:
  • Develop and implement effective sales strategies aligned with company goals.
  • Execute targeted sales campaigns to drive business growth.
  • Exceed Monthly, Quarterly and Annual KPI’s


  1. Client Engagement:
  • Conduct presentations and product demonstrations to potential clients.
  • Build and maintain strong relationships with key decision-makers.


  1. Proposal Development:
  • Prepare and present customized proposals to address client needs.
  • Negotiate terms and close deals in a timely manner.


  1. Reporting and Analysis:
  • Provide regular sales reports, forecasts, and market feedback to the management team.
  • Analyze sales data to identify trends and opportunities for improvement.


  1. Continuous Learning:
  • Stay updated on industry trends, competitor activities, and emerging opportunities.
  • Attend relevant workshops, conferences, and networking events.


If you are a results-oriented individual with a passion for driving business growth through B2B sales in the Learning and Development sector, we invite you to apply for this exciting opportunity. Join us in making a positive impact on organizational development through our cutting-edge Soft Skills and Leadership Training programs.


One Vacancy Exist in Bryanston, Johannesburg

Two Vacancies Exist in Newlands. Cape Town


Persona: Business Development Manager – Soft Skills and Leadership Training


  • Experience: The candidate has a minimum of 5 years of proven success in B2B sales, with at least 3 years specifically in the Learning and Development sector in South Africa.
  • Education: Holds a bachelor’s degree in Business, Marketing, or a related field. – Not Essential
  • Industry Knowledge: Well-versed in the South African Learning and Development landscape, with a keen understanding of soft skills training programs and their impact on organizational development.

Personality Traits:

  1. Result-Oriented: The candidate is highly driven by achieving and exceeding sales targets. He/she thrives in a demanding environment and is motivated by measurable outcomes.
  2. Excellent Communicator: The Candidate has exceptional verbal and written communication skills. He/she can articulate complex concepts and tailor his/her communication style to resonate with different stakeholders.
  3. Adaptability: The Candidate is quick to adapt to changing market conditions and industry trends. He/she embraces innovation and sees challenges as opportunities for growth.
  4. Relationship Builder: Adept at building and nurturing professional relationships, The Candidate has a natural ability to connect with clients. he/she understands the importance of long-term partnerships and prioritizes customer satisfaction.
  5. Initiative-taking and Self-Motivated: The Candidate is a self-starter who takes initiative in identifying potential clients and creating opportunities. he/she thrives on setting and achieving ambitious goals.
  6. Analytical Thinker: Having a strategic mindset, The Candidate regularly analyses sales data and market trends to offer valuable insights. This helps in crafting effective sales strategies and staying ahead of the competition.

Psychological Markers:

  1. Intrinsic Motivation: The Candidate is motivated by a genuine passion for making a positive impact on organizational development through Soft Skills and Leadership Training. His/Her work goes beyond just meeting targets; it’s about contributing to the growth and success of clients.
  2. Resilience: In the face of challenges and rejections, The Candidate keeps a positive and resilient mindset. He/she sees setbacks as opportunities to gain experience and improve.
  3. Emotional Intelligence: The Candidate has an elevated level of emotional intelligence, enabling him/her to understand and empathize with the needs of clients. This skill is crucial in building strong, lasting relationships.
  4. Continuous Learner: Committed to personal and professional development, the candidate actively seeks opportunities to stay updated on industry trends, attend relevant workshops, and network with peers.

This persona outlines the ideal candidate for the Business Development Manager role in Soft Skills and Leadership Training at Kwelanga Training. The successful candidate embodies the perfect blend of experience, personality traits, and psychological markers that will contribute to the success of the team and the organization.