Coffee Sales Executive – HORECA

Coffee Sales Executive – HORECA
CORE RESPONSIBILITIES

• Dive headfirst into the action of South Africa’s booming coffee market, where demand for quality beans is surging thanks to a cafe culture that’s exploding.
• Hunt down fresh business opportunities in the hospitality and commercial sectors, pitching premium coffee that elevates every pour.
• Service your existing clients like a pro, ensuring they’re stocked with the best beans and raving about your reliability.
• Build rock-solid relationships with HORECA hotspots – from beachfront bistros to city-centre eateries – turning one-off sales into loyal partnerships.
• Deliver top-tier customer service, troubleshooting on the spot and sharing your passion for sustainable, gourmet coffee trends.
• Drive B2B sales growth in a market growing at over 7% annually, riding the wave of premium and specialty brews that savvy buyers crave.

WHAT YOU BRING

You’ve got the fire for coffee and the hustle to match – think proactive sales hunter with a knack for Cape Town’s vibrant HORECA vibe.

Solid experience in B2B sales, ideally with coffee beans or hospitality products, where you’ve smashed targets and grown accounts.

Passion for the industry, spotting trends like sustainable origins and gourmet roasts that are reshaping South African palates.

Stellar relationship skills – you’re the connector who turns contacts into long-term wins.

Proactive mindset for new business development, comfortable cold-calling and demoing beans that wow.

Strong customer service chops, handling queries with ease and keeping clients hooked.

Full driver’s licence and your own wheels, ready to hit the roads from Cape Town’s hotspots.

PERKS OF THE BREW

Work in a fast-paced world where coffee shops are thriving longer than ever, with growth potential that’s steaming hot – perfect for someone who wants to brew up real success.

Ready to perk up the HORECA scene and make every sale sizzle?