Sales Manager

Sales Manager

A fast-moving software and technology services business needs a commercially sharp Sales Manager to lead from the front, grow revenue, and build a sales team that delivers real results. This role suits a leader who can balance strategy with hands-on action, keep pipelines moving, and turn opportunities into long-term client relationships across South Africa and wider African markets.

CORE RESPONSIBILITIES

You’ll take ownership of the sales function and keep the team focused on performance, consistency, and growth.

Lead, coach, and develop a high-performing sales team

Set clear targets, expectations, and performance standards

Run regular coaching sessions, reviews, and development plans

Build a culture of accountability, collaboration, and continuous improvement

Support onboarding and capability building for new team members

Shape and execute sales strategies aligned to business goals

Drive new business acquisition and expand existing accounts

Manage lead generation, pipeline health, and conversion activity

Support complex negotiations and strategic client discussions

Spot new market opportunities for products and services

Grow business across South Africa and Africa

CLIENT RELATIONSHIPS

Strong relationships are at the heart of the role, with a focus on trust, professionalism, and long-term value.

Build solid relationships with key decision-makers

Strengthen client retention through excellent service and follow-through

Handle escalated concerns with professionalism and urgency

Represent the business with credibility in every interaction

SALES OPERATIONS

Track team KPIs and sales performance

Produce accurate forecasting and reporting

Keep CRM data clean, current, and reliable

Analyse market trends, competitor activity, and customer insights

Work closely with Marketing, Operations, and senior leadership

Ensure compliance with pricing, policies, and contractual requirements

REQUIREMENTS

A relevant tertiary qualification in Sales, Marketing, Business Management, or a related field is advantageous

Sales leadership or management training is advantageous

5-8 years’ sales experience with a strong record of exceeding targets

At least 2 years’ experience managing a sales team

Proven ability to coach and develop sales professionals

Strong business development, negotiation, and closing skills

Experience with forecasting, reporting, and performance analysis

Confident using CRM systems and Microsoft Office

Valid driver’s licence

Willingness to travel extensively

THE IDEAL FIT

A natural leader who gets the best out of people

Commercially minded and results-driven

Confident building lasting client relationships

Comfortable making decisions using data and market insight

Resilient, proactive, and solution-focused

Hands-on, strategic, and highly organised

A clear communicator who can influence at senior level

This is the kind of role where strong leadership, sharp commercial thinking, and a genuine drive for growth come together to make a visible difference.