Digital Designer

SPECIFICATION

The Digital Designer is responsible for working on all design work in the digital department in conjunction with the Digital Media Manager. This role will require working knowledge of design programs such as Corel Draw, Adobe Photoshop, Adobe After Effects as well as a demonstratable expertise in Social Media design and implementation. The ideal candidate has experience with creating mailers and has a strong grasp of UX/UI design, with experience in web design, video editing, social media design and general design principles.

Responsibilities

• 1. Digital Design
  • Design various forms of communication within the digital sphere (i.e. emailable newsletters, social media campaigns, website updates)
  • Be able to conceptualise and produce campaigns from beginning to end
  • Work on both CorelDraw and Adobe Creative Suite
  • Have a strong understanding of UI/UX design
  2. Video Editing
  • Conceptualise video content
  • Create and edit videos using Adobe After Effects or similar using existing footage or creating elements and designs to complete each project
  3. Social Media Implementation
  • Conceptualise and design social media campaigns from beginning to end
  • Work with content calendars to ensure consistent posting to all channels within the given timeframes
  • Understanding and demonstratable ability to create paid media campaigns on various social media platforms (Meta, Tik Tok, LinkedIn, etc)
  • Have advanced understanding of the latest trends and most effective approaches on all social media channels.

Qualifications

• Bachelor’s degree in graphic design or relevant field
• 2+ years of relevant experience
• Proficient in Adobe Creative suite and Photoshop
• Strong creative, design and multitasking skills
• Detail oriented
• Demonstrated ability to create effective designs
• Experience working on CorelDraw, Adobe Photoshop, Illustrator, InDesign, After Effects
• Demonstratable understanding of core design principles including but not limited to font usage, graphic placement, layouts etc.
• Experience working with corporate identities (brand development and implementation)
• Ability to conceptualise and create storyboards
• Proven track record with creating and implementing social media campaigns in line with the overall digital media strategy